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News & Opinions

  • FleishmanHillard Named ‘Asia-Pacific Network of the Year’ at 2014 PRWeek Awards Asia

    FleishmanHillard was named the 2014 Asia-Pacific Network of the Year at the PRWeek Asia Awards. Hosted by Haymarket Group’s leading industry publication PRWeek, the event honors communicators, agencies and work in Asia Pacific that advances the industry. This marks the third time FleishmanHillard has been named the Asia Pacific Network of the Year since it was established 13 years ago. The honor builds on the agency’s recent recognition as PRWeek’s inaugural Global Agency of the Year. “It’s a thrill to receive such prestigious recognition of our highly collaborative nature, innovative spirit and robust growth across the region,” said Lynne Anne Davis, FleishmanHillard president of Asia Pacific. “This past year has been big in many ways, including the launch of our refreshed brand signaling our evolution as a fully integrated agency. It’s especially meaningful on our 20th anniversary in this region, the fastest growing geography in our company. With 19 owned...

  • Carrera y Carrera Engages FleishmanHillard as PR Agency in China

    Spanish jewellery firm Carrera y Carrera has signed an agreement effective May with the prestigious public relations and communications agency, FleishmanHillard.  With offices all over the world and a subsidiary in Beijing, FleishmanHillard will be charged with implementing the ambitious PR and communications plan for Carrera y Carrera in China. FleishmanHillard recently named PRWeek’s inaugural Global Agency of the Year. Among the numerous awards the agency has received, two current highlights include 7 nominations for the Silver Anvil Awards which recognize “organizations that have successfully addressed a contemporary public relations issue with exemplary professional skill, creativity and resourcefulness”, and “exemplary status” certification from the Josephson Institute, the first such recognition the Institute has granted to a communications agency. It's operation in China has won two awards at the 11th China Golden Awards for Excellence in Public Relations by CIPRA (Chinese International Public Relations Association), with Gold Award in Corporate Branding Communication Category...

  • FleishmanHillard Promotes Jerry Zou to General Manager of Beijing Office

    BEIJING, Jan. 24, 2014 – FleishmanHillard announced today the appointment of Jerry Zou to head its Beijing office as general manager. Reporting to Li Hong, president of FleishmanHillard’s Mainland China network, Zou assumes responsibility for the further expansion of the firm’s operations, services and product offerings in Beijing. As general manager, he will focus on deepening current strengths in sectors with high potential, such as automotive, retail and luxury goods, as well as leveraging FleishmanHillard’s global resources in integrated marketing, digital communications and data analytics, among others. Zou had been working as a senior vice president and partner at FleishmanHillard’s Beijing office, overseeing the firm’s China technology and branding practices. In this role, he oversaw service for several of the firm’s major clients in China. He has more than 13 years of experience in marketing communications and public relations, providing strategic counsel to clients and spearheading new business growth strategies...

  • Awards in 2013

    China Consultancy of the Year,  The Holmes Report Greater China Agency of the Year, Campaign Asia...

  • M&A Panel, Co-Hosted by New Fortune and FleishmanHillard

    On July 18, 2013, New FortuneMagazine of , Shenzhen Securities Information Co., Ltd. (SSIC), and FleishmanHillard co-hosted the New Fortune Capital Market Forum in Shenzhen China on 18th of July, with the theme of “The Rise of China in Global M&A Arena”...

  • BlueCurrent Appoints Its Head of Beijing Operation

    Beijing, July 1, 2013 – BlueCurrent, a member of the FleishmanHillard family of brands, today announced a key appointment for its Beijing operation. Helen Huan will be joining the team to serve as Senior Vice President and the Head of Beijing Office. Ms. Huan, overseeing the brand in mainland China, is to help enlarge the business further and provide an expanded premium service to the clients. She reports directly to FleishmanHillard’s Senior Partner and China President Li Hong...

  • FleishmanHillard Unveils Newly Refreshed Brand

    Showcases Evolution of Leading Public Relations Firm Into the World’s Most Complete, Fully Integrated Communications Company;New Logo and Creative Revealed, First Issue of Digital Magazine Launched ST. LOUIS, May 1, 2013 — FleishmanHillard today unveiled a newly refreshed corporate brand and associated digital media property. The new branding reflects the evolution of the leading public relations firm into a fully integrated communications company that provides clients with the world’s most complete communications solutions. Long recognized around the world for excellence in public relations, public affairs, and digital and social media communications, FleishmanHillard has redefined the boundaries of traditional public relations by becoming channel agnostic, able to solve client business problems by working across paid, earned, shared and owned (PESO) media channels...

  • The Iron Lady’s Legacy: A Chinese Perspective

    “You can love her, you can hate her, but you cannot ignore her,” and with these words from Carol Thatcher, the daughter of the former British Prime Minister, we have an insight into the nature of this truly unique woman. These are the opening words to the BBC documentary ‘The Iron Lady’, which was first broadcast hours after the death of Margaret Thatcher on April 7th. These words have been often repeated in the past week and that is because there is much truth behind them...

  • China’s Auto Makers, Dealers Must Embrace Digital Marketing to Achieve Growth

    For more than a decade, China’s auto industry has been a stand-out sector. Pent-up demand fueled rapid growth, and in 2009 China became the world’s largest market for new passenger vehicles. But now the pace is slowing. A recent JP Morgan report predicts that a coming industry shake-out, combined with government policies aimed at fostering more sustainable economic growth, will reduce the industry’s compound annual growth rate from around 25% before 2010 to roughly 7% over the next decade...

  • Awards in 2012

    Gold Award in Event in Scale, CIPRA Best Communication Agency Of The Year, P&G GC Agency Edge Award Asia Best Integrated Execution Agency Award, P&G Asia PR Agency Excellence Awards...